Chevron “We Agree” Print

The look of the Chevron print campaign is based on protest posters and wild posting. It’s as if we saw a provocative poster on a street wall, pulled it down, brought it back to the office and stamped “We agree” on it.

Then each ad is signed by two parties: someone representing an external voice and by an Chevron employee.

To raise engagement, we added portraits of the beneficiaries of our agreement, an ordinary citizen, a member of the community.

CV-COR-Z11680-A CV-COR-S13675-B CV-COR-S11821-E CV-COR-Z20703-B CV-COR-Z10872-M CV-COR-Z12670-B CV-COR-Z19021-C CV-COR-Z18974-J

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